Blueberry-52: a unique berry project has started in Ukraine
abbGrowers BV from the Netherlands, represented by CEO Fred Douven, and Blue Berry LLC from Ukraine, represented by CEO Natalia Pukshyn, have announced a joint project, called ‘Blueberry-52’. The project centers around the provision of high-quality fresh blueberries to the Ukrainian consumer throughout 2021.
Compilation of the experience of companies that are both blueberry producers and importers at the same time allows us to introduce best practices when working with berries: from the choice of suppliers in different countries, attention to the quality indicators of the berry, adherence to the “cold chain” in the delivery of berries, uniformity of supply.
The formation of a culture of blueberry consumption in Ukraine was supported by the strategic partner of Blue Berry, the national chain Fozzy Group and international networks in Ukraine METRO Cash & Carry and Auchan Ukraine.
Source: east-fruit.com